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Two Roush Trucks at Benna Ford in Superior, WI

From Ford Super Duty to ROUSH Beast: How Our 2026 Ford F-250s Became ROUSH Trucks

Two trucks. One legendary platform. A complete transformation built for drivers who want more than stock capability. We’re highlighting two of our 2026 Ford F-250 Super Duty Lariat trucks. These trucks are making the journey from factory-built Ford heavy-duty pickups to fully upfitted ROUSH trucks. ROUSH Performance is known for blending rugged capability with refined performance upgrades. ROUSH enhances the already impressive Super Duty foundation with distinctive styling, upgraded components, and signature design details. These upgrades set the truck apart on the road and at the jobsite. From the moment these trucks leave the Ford production line, ROUSH engineers carefully design every step of the process. Each stage focuses on precision, performance, and presence. Meet Our Two 2026 Ford F-250 Lariat ROUSH Trucks These two 2026 Ford F-250 ROUSH trucks represent the perfect blend of factory Ford strength and ROUSH Performance engineering and design enhancements. They are built on one of the most capable heavy-duty platforms in the lineup. Each truck showcases how ROUSH transforms a proven Super Duty into something more distinctive, more aggressive, and more purpose-built. Introducing the Ruby Red 2026 Ford Super Duty Lariat ROUSH at Benna Ford in Superior, WI The 6.7L High Output Power Stroke® V8 Turbo Diesel engine powers this Super Duty. It pairs with the 10-speed TorqShift® automatic transmission. Together, they deliver serious towing capability and strong work performance. At the same time, the Lariat trim adds refinement with Black Onyx ActiveX seating and premium interior appointments. Upfitted by ROUSH Performance, this truck receives a complete transformation. It features a ROUSH performance suspension system, high-flow illuminated grille, and dual-tip exhaust. It also rides on 20-inch satin black ROUSH wheels wrapped in 35-inch General Grabber all-terrain tires. Aggressive fender flares complete the bold, off-road-ready stance. Additional ROUSH enhancements include signature badging and a serialized interior plaque. They also feature carbon fiber interior trim accents, integrated lighting upgrades, and a full ROUSH graphics package. The result is a 2026 Ford F-250 ROUSH Super Duty that delivers unmistakable presence, elevated capability, and a fully custom appearance straight from ROUSH Performance engineering. Introducing the Glacier Gray ROUSH at Benna Ford in Superior, WI Finished in Glacier Gray Metallic, this 2026 Ford F-250 ROUSH offers a more subtle and refined take on ROUSH’s heavy-duty design. It builds on the same proven Super Duty foundation as its Ruby Red counterpart. However, it delivers that capability with a cleaner, more understated appearance. This truck delivers demanding towing and worksite performance through the 6.7L High Output Power Stroke® V8 Turbo Diesel engine paired with the 10-speed TorqShift® automatic transmission. Inside, the Lariat trim brings added comfort and technology, highlighted by premium Black Onyx ActiveX seating. The 2026 Ford F-250 ROUSH Super Duty features a performance suspension system, illuminated grille, 20-inch satin black wheels, all-terrain tires, and fender flares for a more aggressive appearance. A dual-tip ROUSH exhaust, integrated lighting upgrades, and signature badging enhance its distinctive style. The truck balances capability and refinement with a subtle, purpose-driven design that still stands out on the road. What Is a ROUSH Truck? ROUSH is one of the most recognizable names in Ford performance, founded by legendary racer, engineer, and entrepreneur Jack Roush. For decades, ROUSH Performance has contributed to motorsports, vehicle engineering, and performance development. Those efforts helped establish its reputation for factory-quality upgrades that enhance Ford vehicles with performance, capability, and distinctive styling. Today, ROUSH works closely with Ford to create specialized vehicles. Each one delivers a unique ownership experience while maintaining the drivability and reliability drivers expect every day. Built on a Ford Foundation Every ROUSH truck begins as a Ford vehicle. From there, ROUSH transforms it through a carefully engineered upfit process. For the ROUSH Super Duty, that process includes a comprehensive package of upgrades designed to enhance both appearance and capability. Key features include a ROUSH/Fox performance suspension system, upgraded wheels and all-terrain tires, performance brake components, and a high-flow grille with integrated lighting. ROUSH also adds a custom exhaust system, exclusive badging, and unique interior appointments. Engineering the ROUSH Difference What makes a ROUSH Super Duty unique is that it is more than a collection of aftermarket accessories. Each truck includes a fully engineered package with serialized ROUSH identification, a certificate of authenticity, and integrated performance upgrades. These components preserve towing capability, drivability, and overall functionality. The result is a heavy-duty pickup that distinguishes itself from a standard Ford Super Duty with a more aggressive look, enhanced off-road capability, and the craftsmanship that has defined the ROUSH brand for decades. Benna Ford and the ROUSH Partnership Benna Ford has partnered with ROUSH since 2005, providing customers with access to one of the most respected names in Ford performance. Our team can help you custom order a ROUSH truck or explore our current inventory. The two 2026 Ford F-250 ROUSH trucks featured here are the latest additions to our lineup. We continually bring new ROUSH builds to the Northland and update our inventory with the latest models. As a result, Benna Ford has become a trusted destination for ROUSH trucks and performance vehicles. The Journey Begins: Building the Ford F-250 Super Duty Lariat Before a truck can earn the ROUSH name, it begins life as one of Ford's most capable heavy-duty pickups: the Ford F-250 Super Duty Lariat. Ford builds the Super Duty on a fully boxed high-strength steel frame, and the F-250 delivers the strength to handle demanding workloads. It also features advanced towing technology and a range of powerful engine options, including the available 6.7L High Output Power Stroke® V8 Turbo Diesel found in both featured trucks. The Lariat trim adds a premium touch to that capability-focused platform. Features such as ActiveX® seating, a 12-inch center touchscreen with SYNC® 4, advanced driver-assistance technology, and a refined interior help make the F-250 Lariat as comfortable on long road trips as it is on the jobsite. By combining heavy-duty performance with upscale amenities, Ford creates a truck that appeals to both hardworking professionals and truck enthusiasts alike. For ROUSH, starting with the F-250 Lariat is a deliberate choice. The truck already possesses the strength, technology, and capability expected from a modern Super Duty. ROUSH then builds upon that foundation with specialized suspension tuning, aggressive styling enhancements, premium interior details, and exclusive components designed to elevate the truck's appearance and presence while preserving the capability that made the Super Duty famous in the first place. Once Ford completes production and quality inspections, the journey is far from over. Instead of heading directly to a dealership lot, these trucks begin the next chapter of their transformation as they make their way to ROUSH for a comprehensive upfit process. The ROUSH Transformation Process Once these trucks leave Ford production and arrive at ROUSH Performance, the real transformation begins. ROUSH does not treat this as a collection of standalone accessories added at random. Instead, ROUSH engineers design a carefully integrated, package-based upfit process that elevates capability, styling, and presence while preserving everything that makes the Ford F-250 Super Duty such a proven platform. ROUSH builds its approach around integration. Engineers design every upgrade to work together as a cohesive system, so the finished truck feels factory-refined while still delivering a bold, performance-driven identity. Exterior Upgrades: Aggressive Design with Purpose The exterior transformation is where a ROUSH truck immediately sets itself apart. The goal is not just visual impact, but functional enhancement. Each 2026 Ford F-250 ROUSH receives a signature high-flow ROUSH grille with integrated lighting, giving the front end a more commanding presence while improving visibility in low-light conditions. ROUSH strategically places badging throughout the exterior to reinforce the truck’s identity without overpowering the factory design language. Designers add a full graphics package and model-specific styling cues that highlight the truck’s stance and width. Fender flares finish the build, creating clearance for larger off-road tires while giving the Super Duty a more aggressive, planted look. Wheels, Tires & Stance: Built for Capability A major part of the ROUSH transformation comes from the wheel and tire package. These trucks are equipped with 20-inch satin black ROUSH wheels paired with 35-inch General Grabber all-terrain tires, creating a balanced combination of off-road traction and on-road stability. This setup is not just for appearance - it’s engineered to support real-world use. The wider footprint improves stability under load, while the all-terrain tread pattern enhances confidence on gravel, snow, mud, and jobsite conditions. The result is a Super Duty that feels equally at home towing heavy loads or venturing off paved roads. Suspension Enhancements: Tuned for Control and Comfort The ROUSH performance upgrade starts with a purpose-built suspension system. It improves ride quality while enhancing off-road capability. ROUSH tunes the suspension to improve damping control and reduce body roll. The result is a more confident driving experience, whether the truck is carrying a load or traveling empty. Just as importantly, the suspension preserves the Super Duty's heavy-duty capability. It also delivers the refined ride and control drivers expect from a premium truck. It allows the truck to handle rough terrain and demanding workloads without sacrificing everyday comfort. Interior Upgrades: Performance Meets Refinement Inside the cabin, ROUSH builds on the premium feel of the Ford F-250 Lariat with signature design details and performance-inspired branding. The upgrades include serialized ROUSH interior badging, premium materials, and carbon fiber trim accents. Together, they create a distinctive performance-focused atmosphere. Drivers also enjoy advanced connectivity and infotainment through SYNC 4. As a result, the truck remains highly functional without sacrificing style. While subtle, these enhancements make a noticeable difference. They give the interior a custom-built character while preserving the comfort and technology expected from a modern Super Duty. Badging & Serialization: A Mark of Authenticity Every ROUSH truck carries a unique identity, and that identity is formalized through serialization and official badging. Each 2026 Ford F-250 ROUSH receives a serialized interior plaque. This unique identifier marks its place within the ROUSH production process and confirms its authenticity as a ROUSH-built vehicle. This attention to detail helps set ROUSH apart. Rather than relying on aftermarket modifications alone, ROUSH creates fully engineered performance packages backed by decades of motorsports and engineering expertise. From ROUSH Facility to Superior, WI: Arrival at Benna Ford Once the transformation is complete at ROUSH Performance, these fresh 2026 Ford F-250 ROUSH Super Duty trucks begin the final leg of their journey - making their way from the upfit process to their new home at Benna Ford in Superior, Wisconsin. Whether they’re headed to a worksite along the Iron Range, towing along the North Shore, or simply turning heads in downtown Superior, these trucks are built to make an immediate impression. By the time they reach our dealership, they are fully serialized, quality-inspected, and complete with all ROUSH-installed upgrades. For our team at Benna Ford, receiving these trucks is more than a typical inventory drop - it’s a continuation of a long-standing partnership with ROUSH that dates back to 2005. That relationship allows us to bring some of the most distinctive Ford performance trucks in the country directly to drivers here in the Northland. From the ROUSH facility to our showroom floor, these trucks complete a journey defined by precision engineering and purposeful design. Now, they’re ready for the final chapter—being put to work by their next owners across the Northland. Ready for the Road Ahead Now that both 2026 Ford F-250 ROUSH Super Duty trucks have completed their transformation and arrived at Benna Ford, they’re exactly where they’re meant to be - ready for drivers who want capability without compromise and presence without effort. From this point forward, it’s no longer about the build process. It’s about what comes next: where these trucks will go, what they’ll tow, and the work they’ll handle across Superior, Duluth, and the greater Northland. Whether it’s the Ruby Red turning heads in the city or the Glacier Gray taking on everyday demands with quiet confidence, both trucks are ready to step into real-world use. If you’ve been considering a 2026 Ford F-250 ROUSH of your own, this is the moment to see what sets them apart in person. Sources: https://www.roushperformance.com/, https://www.ford.com/trucks/super-duty/?gnav=header-trucks-vhp

2023 Ford Super Duty F-250 Tremor Off-Road Package_ F-350 Limited_ F-350 Lariat_ XL STX Appearance Package_converted

JD Power Names Ford SuperDuty Most Appealing Heavy-Duty Truck

You don’t purchase a heavy-duty truck because you like big things. You buy them because you expect them to carry out major work. It may be heavy payloads, towing heavy trailers, or both, but you expect your heavy-duty truck to carry it out without a hiccup. Costing more than ordinary pickup trucks, it is a significant investment, and you expect satisfaction. Benna Ford is happy to announce that the 2024 Ford F-Series Super Duty is the most appealing large heavy-duty pickup in the J.D. Power 2024 U.S. Automotive Performance, Execution and Layout (APEAL) Study. Unlike the Quality Index studies, which measure things gone wrong in various stages of ownership, the J.D. Power APEAL study measures owners' emotional attachment and level of excitement with their new vehicle. The Study asks owners to consider 37 attributes of their vehicles, ranging from the sense of comfort they feel when climbing into the driver's seat to their exhilaration when they step on the accelerator. Vehicle owners' responses to queries about these attributes are aggregated to compute an overall APPEAL Index score. "The Ford Super Duty ranking as the most appealing Large Heavy-Duty Pickup shows Ford’s commitment to building vehicles that go above and beyond their customers’ expectations,” said Frank Hanley, Senior Director Auto Benchmarking at JD Power. Ford can place the J. D. Power trophy next to one that named the 2021 Super Duty the most dependable large heavy-duty pickup, and the four that named the 2024 Ford F-Series ® Super Duty ® the North America Truck of the Year for four consecutive years.  Special features include available best-in-class diesel horsepower and torque, the industry’s first Tailgate Down Camera, and the available Pro-Power Onboard with five times more exportable power than any other heavy-duty pickup. “For the people, businesses, first responders and communities that build America, Super Duty is more than a truck. It’s a tool they rely on to get the job done,” said Andrew Kernahan, Super Duty Chief Program Engineer. “There’s no better recognition than one that comes from the people using the truck every day. We are honored and proud to serve our Ford Pro customers with a Built Ford Tough truck that helps to keep our country moving forward.” If you are in need of a heavy-duty pickup truck, the top of your shopping list appears obvious, and you can see several examples for yourself at Benna Ford in Superior, WI.

2023 Ford Super Duty F-250 XL STX Appearance Package_02_converted

KBB compares the Ford Super Duty to the Chevy Silverado 2500HD

A significant percentage of full-size pickup trucks may have become “lifestyle” or family vehicles, but heavy-duty trucks are meant for work. They can still be plush inside because even a hard-working tradesman appreciates a bit of comfort, but underneath, they are all about heavy payloads and/or towing large trailers. Kelley Blue Book ( KBB) did a quick comparison of the Ford F-250 Super Duty and Chevrolet Silverado 2500 HD, and Benna Ford gives you the highlights. Powertrains The Silverado offers two 6.6-liter engine choices: one gas-powered and the other diesel. The gas-powered engine produces 401 horsepower and 464 lb-ft of torque. The Duramax turbocharged diesel is more powerful on both counts, with 470 horsepower and 975 lb-ft of torque. Both engines are connected to a 10-speed automatic transmission. WT, Custom, LT, and LTZ models have standard rear-wheel drive with 4-wheel drive as an option. ZR2 and High Country models are 4WD only. The Super Duty doubles the number of powertrain options with two gas engines and two turbo-diesel engines. The entry engine is a 6.8-liter V8 producing 405 horsepower and 445 lb-ft of torque. The 7.3-liter V8 is a step up for the gas engines. It is the most powerful gas V8 in the class, with 430 horsepower and 485 lb-ft of torque. The Super Duty also offers two turbo-diesel engines, though both have a displacement of 6.7 liters. The 6.7L Power Stroke features 475 hp and 1,050 lb-ft of torque. Note that none of the Chevy engines reach four figures in torque. The High Output version of the same engine produces a massive 500 horsepower and a class-leading 1,200 lb-ft of torque. All four engines are connected to essentially the same 10-speed automatic as the Silverado, which Ford and Chevy developed together. Each transmission varies slightly according to the engine it is attached to. RWD is standard, with 4WD optionally available. Body Configuration The Silverado is available with a regular 2-door cab, a Double cab with a second seat and pair of doors, and a proper 4-door crew cab. Bed choices are 6’ 8” and 8’ long. The Regular and Crew Cabs are only available with the long bed, while the Double Cab is available with either. The Ford Super Duty is also available in three cab sizes. Like the Silverado, the regular cab has two doors and can seat three with a bench seat. The Super Cab remains a 2-door but extends the cab for a second bench seat or extra cabin storage. The Crew Cab is a full 4-door model. The two bed sizes match those of the Silverado at 6’8” and 8’. The Regular Cab is only available with a long bed while the two other cabs offer a choice. Towing Capacity Towing capacities vary significantly by engine, axle ratios, cabin, and drivetrain. We won’t list them all, but on the Silverado, they range from 14,500 - 16,000 pounds for the gas engine and can go as high as 22,500 pounds with the Duramax diesel with a gooseneck or fifth-wheel hitch. The Ford F-250 with the 6.8 V8 ranges from a low of 13,800 pounds with a 4x4 Crew Cab and long bed to 17,300 on a 4x2 Regular Cab with the short bed. With the 7.3-liter V8, the range is from 16,200 to 18,200 pounds. The 6.7 turbo diesel ranges from 15,500 with 4x2, the big cab and long bed, to 22,000 lb. with the SuperCab and long bed. Finally, there is the 6.7-liter High Output Turbo diesel, the range of which is as low as 18,200 in multiple configurations and rises to 22,000 in various configurations. Special Features KBB calls out some specific special features for each model line. The Silverado is available with the Multi-flex tailgate, which can be configured in six different ways for various cargo and loading needs. There are also off-road-focused ZR2 models, which are big things to throw around the rocks and streams but are certainly strong. The Ford Super Duty is recognized for its more practical and work-oriented features. They start with the Pro Power Onboard 2-kilowatt electrical system with multiple outlets, which enables it to power lights or power tools—a feature the Silverado does not offer. The tailgate-down rear camera is also given a shout-out, along with the onboard scales, which inform you of vehicle payload on the spot. KBB recognizes that many heavy-duty trucks are bought by experienced pickup truck owners who often select out of brand loyalty. That said, they give the nod to the Ford Super Duty due to its edge in practical technology. The Superior, Wisconsin area is full of people doing hard work, and thus, there is a generous supply of Super Duty trucks on hand at Benna Ford for you to see how well they will work with your needs.

NACTOY

Ford SuperDuty Wins NACTOY Truck Of The Year

2024 was a big year for truck introductions. The mid-size truck class was awash in activity with redesigns for the Ford Ranger, Tacoma, and the Colorado/Canyon twins. There was also the Silverado EV (following in the Ford F-150 Lightning's footsteps) and even the Cybertruck. But Benna Ford is pleased to announce that the truck that brought back the 2024 North America Truck of the Year trophy in its bed was the Ford SuperDuty. How NACTOY Selects Its Winners The vehicles were voted on by 50 respected automotive journalists who write for a wide variety of print, online, and broadcast media outlets from across the U.S. and Canada, from several publications and media outlets. Each of the journalists tested the vehicles in their own way by the customs of their own media outlets. NACTOY's winner selection was based on outstanding innovation, design, performance, driver satisfaction, and value. This unique process and level of expertise involved in the selection makes being named a NACTOY finalist—and even more so a winner—a highly coveted achievement. The many truck candidates were whittled down to three finalists, announced at the Los Angeles Auto Show. On January 4th in Pontiac, Michigan, the Ford SuperDuty was announced as the winner. The award primarily reflects the changes in the 2023 model year, which came too late for last year’s contest and thus qualified for the 2024 award. The redesign in 2023 included new exterior and interior design, updated technology focused on improving hauling and towing, and two new V8 engines, one gas and one diesel. Versatility and Capability Part of the Super Duty’s attraction is the broad scope of the model line, which can range from a work truck with vinyl floors and seating to offering heated, ventilated, and massaging seats covered in two-tone leather upholstery, all in a cab with an 18-speaker Bang & Olufsen audio system. “Ford’s F-series Super Duty pickups embody the concept ‘a workhorse and a show horse.’ Equally suited to construction sites and towing million-dollar trailers, it’s loaded with technology to simplify its chores and keep the driver comfortable.” - Mark Phelan ( Detroit Free Press) and NACTOY juror. Taking on the Challenges of Towing A heavy-duty truck is expected to have excellent capability, and the Super Duty does not disappoint. Ninety percent of Super Duty owners use their vehicles to tow. Towing capabilities range from an F-250 Crew Cab, long-bed 4X4 model capacity of 13,700 pounds to 40,000 pounds with a gooseneck behind a single cab F-450 powered by diesel. It may be the towing technology that impressed the most, including: Onboard Scales with Smart Hitch - Estimates cargo weight in real-time and provides guidance on trailer tongue weight distribution, which can be accessed on the center touchscreen, FordPass™ app, or within the taillamps 360-Degree Trailer Camera System - Using mobile cameras can provide a bird’s-eye view of the trailer to assist in maneuvering in tight spaces. Blind Spot Information System for Fifth Wheel & Gooseneck - Mobile sensors can be attached to a trailer to extend blind spot identification across the entire length of the truck and trailer. Tailgate Down Camera and Tailgate Down Reverse Sensing System - The camera and reverse sensors in the top tailgate provide visual and audible alerts regardless of whether the tailgate is up or down. Pro Trailer Hitch Assist - Automatically backs the truck up and aligns the conventional hitch ball to the trailer receiver. Trailer Navigation - Plots routes that can be safely navigated with given trailer dimensions and weight to avoid potential issues with low bridges and tight turns “The Ford Super Duty retains its leadership in the heavy-duty pickup truck category with its impressive towing, payload, torque, and horsepower figures. Its four engine choices are highlighted by the new standard 6.8-liter gasoline V8 and 6.7-liter Power Stroke diesel V8. And the big Super Duty is remarkably comfortable and easy to drive.” – Jack R. Nerad (America on the Road Radio/JDPower.com/TrueCar.com/USNews.com) and NACTOY juror. A heavy-duty pickup is always a significant investment, so it is good to know that in selecting the Super Duty, your choice has the backing of US and Canada’s most distinguished journalists. If you are in the market for a heavy-duty truck, visit Benna Ford and see the best Ford truck available.

2023 ford super duty_pro trailer hitch assist_02_full-view-web

What Is The Latest Tech For The Ford Super Duty

Ford Super Duty trucks are synonymous with ability. With the latest design and features, the updated 2023 Super Duties are some of the most advanced trucks on the job site. No longer do you have to find aftermarket solutions to your problems, as Ford has listened to customer feedback, looked at the aftermarket, and made changes to make sure the new trucks have all that you will need. Whether you work on a job site every day or you just need a big, capable truck for your personal life, you aren’t going wrong with a Ford Super Duty. With an all-new Head-Up Display that’s been inspired by fighter jets, you won’t have to move your head or eyes to get pertinent information while you’re driving. You have the choice of three viewing modes: Normal Mode - shows speed, speed limit, and navigation prompts. Tow-Haul Mode - features a tachometer, gear, and trailer brake output. Off-Road Mode - shows your tachometer, and drive line status, along with vehicle pitch and roll. Mark Sich, Ford digital design manager had this to say about the new HUD, “We wanted to create an amazing digital experience for our most-focused truck customers, and our research led us to look at aircraft HUD concepts because of their task-oriented hierarchical structures. “But because pilots are trained to read information in a very prescribed and technical manner, our implementation needed the interaction to be more intuitive for the driver to immediately understand the context of the information being presented.” According to Ford, more than 90% of Heavy Duty truck owners use them to tow. With either the 7.3-liter Godzilla V8 making 430 horsepower and 485 lb-ft of torque or the High Output 6.7-liter Power Stroke® V8 producing 500 horsepower and 1,200 lb-ft of torque, you will have a fantastic heavy-duty pickup truck that can tackle whatever is thrown at it. With the availability of Pro Trailer Hitch Assist, you are able to take the guesswork out of backing up to a trailer. Meaning you can get to it quicker without as many steering changes to get your ball to the hitch. By using machine learning and computer vision, the system automatically identifies hitches and will line the truck’s hitch up to a conventional trailer coupler with the push of a button. Cameras and sensors all around the Super Duty are meant to aid in making towing much easier and give drivers more confidence and control of whatever they’re towing. With features such as: Tailgate Down Camera and Rear Park Aid Sensors: An industry first, cameras and sensors are placed on the top of the tailgate. When the tailgate is lowered, and you are backing up to a loading dock or hitching up a gooseneck or fifth-wheel trailer, you will receive both visual and audible alerts to make things easier. Onboard Scales with Smart Hitch: This estimates the amount of payload you have in the back of the truck in real-time, and then it provides you with an understanding of your trailer tongue weight distribution. This information is shown on the infotainment screen and within the taillamps. Blind Spot Information System (BLIS) for Fifth-Wheel and Gooseneck: When attached to a trailer, the side mirrors will alert you to vehicles next to the trailer when driving. Pro Trailer Navigation: This feature assists in planning the best routes that are easiest for you towing certain types of trailers. It will help to avoid low bridges and tighter turns. Trail Turn Assist: We all know your turning radius gets drastically worse with the larger trailer you’re towing. With TTA, you can virtually lock either of the rear wheels to bring your turning radius to 180 degrees while still navigating tighter corners on a trail. “This truck represents the pinnacle of BUILT FORD TOUGH® strength and capability, now with advanced technology that makes towing and hauling even easier and businesses more productive. Whether you are towing a boat for weekend family fun, operating a boom lift to fix powerlines, or hauling heavy loads while navigating hills and tough terrain, the all-new 2023 Super Duty not only tackles the task with ease, but its smart connectivity will surprise our customers with ingenious new solutions to transform their truck experience,” said Tim Baughman, General Manager, Ford Pro, North America With the new Ford Super Duty, you can help to power the job site, tailgate party, or a camping trip with Pro Power Onboard. Giving you 2 kW of power output, you can utilize the power outlets inside the cabin or the cargo box, or, with a special outlet installation kit, you can mount them on the cab of the chassis. No longer do you have to use plug-in devices to keep track of data on your fleet trucks. With Ford Pro™ Intelligence software products, you have technology like Ford Pro™ Telematics, a cloud-based platform that gives fleet managers access to valuable data and insights to help increase productivity and decrease downtime of vehicles. The 5G modem inside the truck is a powerful tool to keep you online while out of the office and on the go. This also helps Over-The-Air (OTA) updates be more reliable for the Super Duty, providing new capabilities and features to help keep your Ford truck more the experience with your truck. Last but certainly not least is the new Uplift Integration System (UIS), which makes it so much easier to install, operate, and control various body-mounted components to the trucks. It’s all plug-and-play. Plug into the tuning port, and you will have the ability to create logic to install and utilize the device on your Super Duty. For instance, you can program the vehicle not to allow the transmission to go into drive when using a raised boom lift. When looking for a new Ford truck, car, or SUV at Benna Ford, we have you covered. With dozens of new and pre-owned vehicles to choose from, our wonderful sales team will help you get the best price for your next vehicle. And our dedicated service team will work tirelessly to keep your car or truck in the absolute best condition.

The Powerful New Ford Super Duty Truck climbs steep, rocky terrain with ease

Ford Delivering 2023 Super Duty Trucks to Customers

Ford is now delivering orders for 2023 Super Duty trucks to retail and commercial customers.  A delay occurred due to a $700 million investment at the Louisville, Kentucky truck plant and Ohio assembly plant as part of its zero-Defect Launch Process. The 2023 truck is described by Ford as the most powerful and connected Super Duty ever. “The all-new 2023 Ford F-Series Super Duty is the tough-tested icon that our customers trust. Said Ted Cannis, Ford Pro CEO “It is the smartest and most capable truck we’ve ever built offering must-have towing tech, embedded 5G capability, over-the-air updates plus an entire suite of available Ford Pro Intelligence solutions to help maximize uptime and accelerate productivity. And of course, its best-in-class payload and towing, more than any of our competitors, means this truck can take on any job.” Extensively Strengthened Quality Process Close to 11,000 UAW workers contribute to building a Super Duty, with over 9,000 at the Kentucky plant and an additional 1,800 at the Ohio plant.  The $700 million investments added 500 jobs to the Kentucky plant. As part of the quality improvement process, Production-ready models underwent exhaustive real-world road testing with a particular focus on high mileage tests to meet the demands of Ford Pro commercial customers.  Ford also tripled the number of trucks used in trailer tow testing and nearly quadrupled the count for Built Ford Tough durability testing, providing additional quality data points compared to previous launches. “Never before have I seen teams come together like they have for this Super Duty launch”. Said Super Duty Chief Engineer, Andrew Kernahan. “We are looking to exceed our customers’ expectations with Super Duty and that requires making sure every employee feels empowered to speak up when there are issues.” Ford also greatly increased the number of quality checks along the assembly line. Once complete, every Super Duty is driven 25 miles by a Ford employee as an additional quality check to help identify issues before delivery. “We know Super Duty customers; they push their trucks to the limits,” said Kernahan, “There’s nothing that compares to putting vehicles out into the real world to see how they perform, so we tested Super Duty beyond its limits.” Choose From Powerful, More Powerful, or Way More Powerful The Super Duty is available with a choice of two gas or two diesel engines. The newest power plant is the 6.8-liter 2V DEVCT PFI Gas V8. This replacement for the previous flex-fuel engine produces 405 horsepower and 445 lb-ft of torque. The 7.3-liter OHV PFI engine is the most powerful gas V8 in its class, with 430 horsepower and 485 lb-ft of torque.  If greater torque is what you need, look to the two 6.7-liter turbo diesel V8s starting with the Power Stroke producing 475 hp and 1,050 lb-ft of torque and topping out with the  High Output Power Stroke producing a class-leading 500 hp and 1,200 lb-ft. Powerfully Connected and Versatile Listening to customers has led the Super-Duty to be Ford’s most connected truck ever, starting with being the first pickup in the U.S. with embedded 5G capability. The Qualcomm 5G modem can provide a Wi-Fi hotspot for up to 10 devices to keep workers connected while on the job site.  For those who convert their SuperDutys, the new Ford Pro Upfit Integration System is designed for customers to simplify upfits. “Whether it is mining, emergency response, utility services, or towing a boat, Super Duty is the tool for that gets the job done, and we know our customers are thrilled that it is coming,” said Cannis. The 2023 Ford Super Duty has not arrived at Benna Ford as of this writing, but we are all looking forward to when it does later this summer.  If you are interested in the 2023 Super Duty, contact one of our Benna Ford Sales professionals for updated timing on their arrival.

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