Sep 26, 2023
Ford BlueCruise

The future is now and getting better with each day. Semi-autonomous vehicles are becoming more readily available on the car market, and Ford has one of the best and most advanced systems in BlueCruise. 

What Is BlueCruise?

BlueCruise is considered an Advanced Driver Assist System (ADAS) and has currently traveled more than 100 million hands-free miles in the hands of customers, which also equates to customers experiencing over 1.4 million hours of driving time. 

When BlueCruise debuted in 2022, it was specifically featured on all-electric Ford vehicles and now is featured on over 250,000 cars on the road. For 2024 though, BlueCruise is being expanded to 500,000 to both gas and electric-powered Ford and Lincoln models in North America, as are subscription plans. 

 

Ford will begin offering its new BlueCruise hands-free highway driving system to customers later this year after 500,000 miles of development testing and fine-tuning the technology on a journey across the United States and Canada. Mustang Mach-E pictured.

What Vehicles Have BlueCruise?

Ford and Lincoln vehicles that are equipped with BlueCruise from the factory have all-new subscription models. If you choose not to purchase the advanced hands-free driver technology when you order or buy your car, you will get a complimentary 90-day trial. After the trial period ends, you will be able to activate it at any time. And you will be able to pay either monthly, or annually. 

For 2024 the Ford Mustang Mach-E, F-150, and Expedition will be available with BlueCruise, as well as the 2024 Lincoln Navigator, Nautilus, and select Corsair trim levels. 

 

Ford will begin offering its new BlueCruise hands-free highway driving system to customers later this year after 500,000 miles of development testing and fine-tuning the technology on a journey across the United States and Canada. Mustang Mach-E pictured.

How Much Does It Cost?

If you choose to get BlueCruise from the moment you purchase your car, you will access the semi-autonomous tech for three years, and it can be rolled into the overall financing of your new vehicle. If you choose to get BlueCruise when you purchase your new car, you will access the semi-autonomous tech for three years in Ford vehicles and four years in Lincoln models. Activation is $2,100 if you choose to pay when buying your car, or $800 annually, or $75 per month.  

“BlueCruise is an experience-it-to-believe-it technology, and people are amazed at how BlueCruise can help make driving less stressful and more enjoyable – especially in traffic or on long drives,” said Ashley Lambrix, Head of Commercial Acceleration – Ford Model e. “We believe in this technology and how it can help transform the highway driving experience and want to give more customers the opportunity to try it and provide flexibility for them to activate it when they want to use it.”

At Benna Ford, we are proud to offer Ford vehicles with BlueCruise, and we are able to order your new 2024 car or truck with advanced driver-assist technology. Our wonderful sales team will be happy to work with you to get the best price for your next vehicle. And our talented service department will work tirelessly to ensure your car stays in the best possible condition.